iPlayer – BBC catch-up service
BBC – the largest broadcasting corporation in the world according to the audience number, employing 26,000 staff, launches the new device iPlayer. Among the products and services of BBC are: Desktop alerts, BBC News on interactive TV, E-mail services, Mobiles and PDAs, Podcasts from BBC News, and News feeds.
BBC Media & Technology division in partnership with Siemens works on this issue. BBC iPlayer will be a free catch-up service for UK license fee payers, says Ashley Highfield, director of future media and technology at the BBC.
Any program will be downloadable over the internet, the most surprising thing is that one can watch favorite program without advertising.
iPlayer has been tested on January 31, (15,000 people). Full coverage of market is expected in the Autumn. BBC is discussing MSN, telegraph.co.uk, AOL, Tiscali, Yahoo!, MySpace, Blinkx and Bebo as distribution partners. Programs will be able to use up to 30 days before the expiration time.
One of the most important advantages of the iPlayer is that it gives viewers ability to watch their favorite program when they want. Value added service always catches users attention. Now BBC viewers will be able to choose from different programs those which attract attention, have interest in. Feeling of convenience and comfort play main role in successful development of the new product.
As Ashley Highfield, director of Future Media & Technology, says: "Our vision is for BBC iPlayer to become a universal service available not just over the internet, but also on cable and other TV platforms, and eventually on mobiles and smart handheld devices."
This article has originally been posted on BLOGVASION.COM